Week One: Finding Your Gap:
The money pyramid, get out of the weeds, rhythmic activity, goal setting, 4 step planning process, designing your ideal life.

Week Two: Know Your Numbers:
Getting your business to where you want it to be, marketing spend calculator, 12 key numbers, product channel grid, marketing tracker

Week Three: All about trust:
Google, reviews, testimonials, TAYA, the phone.

Week Four: Digital Presence:
Website, Social media, linkedin, video, marketing collateral review

Week Five: Marketing Masterclass:

Fix your marketing, customer pyramid, dream buyer, avatar, category of one, Offers, driving traffic and marketing pillars

Week Six: You’re giving up too soon: world class follow up, email segmentation, communication pillars, lead handling checklist, customer journey, knowing the score.